Essential Insights: Key Considerations for iOS App Development in 2023

Essential Insights: Key Considerations for iOS App Development in 2023

Quick Summary:  Industry estimates predict the global mobile app market will have a CAGR of 13.4% by 2023, growing from $240 billion to $509 billion. In general, the iOS platform is on track to grow in popularity and is attracting app developers in droves. At the same time, it’s important for app developers to familiarize themselves with emerging trends and technologies shaping the industry as a whole. As we enter 2023, here are the top iOS app development trends developers should know about.

iOS app development trends

Top iOS App Development Trends To Watch Out In 2023

Swift 6: Swift 6, the latest version of the programming language developed by Apple to develop iOS applications, is now official and available for developers. Now, several new features, upgrades, and bug fixes have been made in this release over previous versions.

Apple has a history of offering transparent and easy-to-follow language features. Swift uses the same syntax as Objective-C but with an additional layer of safety and performance. Among many new developments, Swift 6 includes unique attributes for concurrency handling and nullability checks, enhanced number formatting capabilities, and new rules for long comments. These new attributes have been created to improve development effectiveness and expand the application possibilities when it comes to iOS App Development.

Augmented reality: Augmented reality, or AR, is a rapidly growing trend. As more and more tech giants are investing aggressively in the tech space, augmented reality has been impacting iOS app designs across the board. Apple alone announced its new ARKit at WWDC 2017 conference which led to a boom among app developers in iOS AR development. Just to give you an idea, according to Statista, Apple’s ARKit generated over US $100 million in revenue in the first quarter of 2018.

Blockchain: Blockchain technology has garnered a lot of attention in the past few years. It is expected to disrupt many industries with its merit of transparency and security. For iOS developers, understanding blockchain development can give them an upper hand in the competition by implementing blockchain integration for features like secure payments or auditing.

Beacons & iBeacons: Location-based Mobile Marketing is one of the hottest and fastest-growing trends in Mobile Advertising. Through iBeacons and more specifically, through Apple’s iBeacon, Android, and Windows devices can be targeted on a hyper-local level. Beacons are small, battery-powered Bluetooth Low Energy (BLE) devices that emit radio signals which are picked up by smartphones in proximity. These signals contain encoded information about a brand’s nearest location (i.e. the user’s current location) as well as relevant actions (e.g., ‘show more info on the store in this area’).

Chatbot: Chatbots have become an integral part of the mobile app development process of iOS. These are considered to be a sub-category of Artificial Intelligence. For several businesses and companies, chatbots are changing the customer service industry as we know it. Businesses that rely on customer service for their income are turning to chatbots to take care of repetitive tasks like answering basic questions or interacting with clients who just want to talk through an issue they’re facing.

Cloud-based Apps: One of the major trends we’re seeing in the iOS app development industry is a shift toward cloud solutions. Cloud-based software options allow developers to create an iOS app with a centralized infrastructure that can be accessed from anywhere, on any device. This centralization enables you to scale your app quickly and easily without the need for costly hardware investments or maintenance.

Data Visualization: As iOS apps are an indispensable part of every enterprise, it is vital to make the app user-friendly. It’s essential to understand your customers, and their behaviors and make data-driven predictions about potential problems and improvements. Data visualization tools can prove to be beneficial for enterprises, as they can be used to create useful visual presentations that represent a lot of data in a short period of time.

Internet Of Things: IoT solutions are becoming a norm for businesses Wi-Fi sensors, RFID tags, and smart gadgets have been the rising startups in the smart device industry. As IoT becomes more popular amongst brands, leading iOS app development companies are leveraging upon a unique opportunity to design and develop digital apps that can improve the overall user experience by presenting data in a relevant and personalized way.

Machine Learning: Machine learning (ML) is a branch of artificial intelligence that enables applications to self-learn, understand patterns and behavior over time, and improve. The technology has become increasingly popular in iOS application development since it allows applications to learn, predict behavior, and most importantly provide a better user experience. The benefits are plentiful for both users and applications. 


Now that you’ve created your own app, it’s time to grow your business. Partnering with a reputable best iOS app development company can help you do this by providing advanced, stable, and functional iOS applications that will leave your customers in awe. Whether you are a small or large business, Brain Inventory is the ideal partner for you to develop and grow new projects.

Apart from developing new apps with useful features, our team of consultants assesses and restructures current apps in various industries to meet best practices and user expectations. We are here to serve you.

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