The Definitive iOS App Development Guide for Businesses

The Definitive iOS App Development Guide for Businesses

Quick Summary:  The iOS platform represents a broad spectrum of the latest technological advances and breakthroughs. The device supports multitasking and multitouch capabilities that enable business applications to perform an essential function without hindering the performance of the virtual switchboard. Apple’s iOS platform is empowering businesses in a never-seen-before way by utilizing state-of-the-art technology, bringing wealth and prosperity to all big brands.

What is iOS App Development? 

iOS development is the process of creating apps for the Apple platform. These apps can be implemented in both native (non-portable) and hybrid (portable) languages. The types of applications created with iOS are those that are installed on iPhones and iPads. Currently, there are two main platforms to choose from: the iPhone operating system and its lower-level counterpart, iOS for tablets (iPad). Android devices run an almost identical OS under the hood—they are just different perspectives on the same thing.

iOS App Development

Top Reasons for Businesses to Choose iOS Platform for App Development 

In the world of the mobile market, iOS has become a success story. It has been able to make its way across the globe and is popular in almost every corner. It has managed to break into the top ten mobile operating systems list and is currently ranked in second place after Android OS.

Following are the reasons why businesses should choose iOS mobile app development service:

  • Powerful platform

When we talk about an amazing user experience, iOS is the best platform to build apps. This is because of its simple design, responsiveness, and touch-screen nature. There are no compatibility issues with the device and the apps look flawless on the iPhone, iPad, and even Apple Watch.

  •  Increase Market Penetration

Apple’s iOS App Store has always been one of the major destinations for app development. Businesses from almost every corner of the world have been making their presence felt in this app store with amazing interactive and responsive mobile apps. As an extension to these developments, this mobile app development service provider is also providing a handsome opportunity to make a strong foothold among users from these countries.

  • Great app speed and reliability 

The iOS platform has been developed using the latest and best technologies, which are really easy to use. Its application is minimalistic yet modern and user-friendly, making it one of the most popular mobile operating systems. As a result, an app on the iOS platform will have higher chances of exposure across various social media platforms like Twitter and Facebook, thus enhancing your brand visibility at the same time.

  • Improved Return on Investment

iOS apps on average generate more revenue than Android applications. This is because iOS apps have a higher demand for users and can be monetized efficiently in their native platform, i.e., Apple’s App Store. As compared to Android applications, the latter can only be monetized by the developers of third-party Android app stores.

  • More Secure Transactions

iOS apps are appreciated in the industry due to their security measures and they provide maximum safety to users. Security is the most significant thing in business, as it affects business performance and it has a direct impact on its success.

 Several Types of iOS App Development, Including:

The app development industry seems to be blossoming really fast. There are basically two types of iOS app development i.e., native and hybrid. Businesses hire proficient mobile app development companies that can provide proficient hybrid iOS app solutions or native iOS mobile apps to help them scale and earn high profits. Let’s discuss the different types of iOS App Development:

  •  Native Mobile Apps  

 iOS native mobile app development is commonly used for iOS devices such as iPhones and iPad. These apps are built to solely work on the Apple platform & are hence called native mobile apps. These apps provide an amazing user experience as they have been developed to operate flawlessly on one operating system, i.e., iOS. 

  • Hybrid Mobile Apps 

Hybrid apps are a type of web app which runs within the browser. The web page is coded with HTML 5, CSS, and JavaScript while the app’s interface is built with Objective C/Swift programming languages that power Apple devices. This allows them to be more user-friendly than native apps and reduces the cost of development due to the same code being used for multiple platforms.

 Programming Languages Used for Developing iOS Applications, Including:

When you are planning to create a new app, it’s important to know which language is best for your business. The language of your choice will have a significant impact on the success and competitiveness of your application. Here is a list of some of the best iOS programming languages that are well-suited for native applications and hybrid app development.

  •  Swift

Swift is a programming language that is used for developing multiplatform such as Apple WatchOS and iPads. The main advantage of this programming language has been that it was introduced recently in the year 2014 and has progressed exponentially in the year 2017. The syntax is easy to grasp and offers error-free output while achieving very high speeds. This makes the Swift programming language a favorite among app developers because it offers them plenty of flexibility.

  •   Objective-C  

Objective-C comes with a built-in framework for object-oriented programming. It is used to program in app creation for iOS devices, Mac, etc. This can help you produce an application that is compatible with older versions of iOS that Swift does not support. 

  •   Flutter

Flutter is a programming language that is fast and lightweight. It provides rapid development of mobile apps without any loss of relevant data. This programming language has been introduced by Google in the year 2015 and was released two years later in 2017. Developers have specific reasons to choose Flutter codes over other programming languages such as ready-to-use widgets that can be implemented during the iOS app development process.

  • HTML5

  HTML5 is the one used maximum by web developers because of its flexibility, ease of use, and rich capabilities. This is a language that is used to develop websites catered to various devices. HTML5 has a lot of features it which are very powerful and are used as a standard by all sorts of apps. Many small ventures as well as start-ups make use of this language to develop iOS apps.

Things to Consider Before Developing iOS Applications

There are many things that you should consider before developing your iOS application. There are many aspects of the iOS platform that need to be thoroughly understood in order for you to build your application successfully.

  •  Perform in-depth Market Research 

Before developing an iPhone app, it is important to have a clear vision of what you want to achieve. Your primary goal should be to find out more about the market for apps, customer preferences, and the strengths of your competitors. This will help you in being able to create the right kind of application at the right price. Also, it is important to check out the reviews of those customers who have been using your product or services recently and make sure that they are satisfied with its performance.

  • Identify Target Audience

In order to create a compelling lead-generation marketing strategy, it is crucial to define your target audience by conducting thorough market research. Conduct surveys and try to create a consumer persona to identify the type of users you want to target. The purpose of this manual is to provide you with a range of steps that can be used immediately in order to build up a comprehensive list of your potential leads from different channels using various techniques.

  • Be Unique & Original

Businesses that want to introduce their products or services to customers need to stand out from the crowd by offering something unique and innovative. This unique proposition can only be achieved by hiring skilled iOS app developers who are well-versed in the technology and can create an application that provides solutions for customer needs.

  • User-Friendly

When developing an iOS application, one of the most important considerations is to make the app user-friendly. If the app is complex and needs too much technical knowledge to use, then it becomes difficult for the users to accept it. And if your application seems complicated and confusing at first sight, then it’s likely that it will gather only a handful of users instead of many people who are interested in using your product/service/app.


The mobile app market has brought a huge transformation in global businesses. The development of an app provides you with access to new markets and this can be very helpful to expand your business. Apple has been leading the iOS app development industry. As more and more businesses are depending on iPhone and iPad userbase, they need expert iOS developers to build such applications as developing an iPhone or iPad app requires special expertise, which is only available with specialized developers.

Brain Inventory is a leading Android and iOS mobile app company that specializes in designing and developing business intelligence, customer relationship management (CRM) and social media applications. We work with startups and large enterprises to achieve desired results and provide first class user experience. Our experts have vast experience working across all major platforms like Android, iOS and Windows Phone.

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